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Companies prefer using digital means to market their brand or services
Increase in demand of a digital marketing professional within the last quarter of 2018
Job vacancies requiring Digital Media skills have been posted on Indeed.com in the USA alone
Facts that will Entice you into a Career in Digital Marketing
A Few Compelling Facts
The world of marketing has seen a great revolution in the past few years whether it is advertising, promotion or sales. Even those who were unsure of the potential of digital marketing in the last decade have now dived into this ocean of opportunities offered by the internet.
Future of Digital Marketing
Compared to traditional marketing strategies and media, online marketing offers a whole lot more freedom in general. The way people are getting smartphones and tablets for anything and everything, it is apparent that demand for digital marketers will only increase in the coming the time.
There has been a huge surge in the demand for a digital marketing professional due to all these reasons. More and more people are signing up for a digital marketing course. Many digital marketing certifications are also available that you can get to testify for your skills.
The aim of this online course on digital marketing is to give you comprehensive training for mastering the concepts of Search Engine Optimization (SEO), Content Marketing, Mobile Marketing, Email Marketing, Social Media Marketing, Web Analytics, Pay-Per-Click (PPC), Conversion Optimization.
The main target of this Digital Marketing training course is to give you an insight into the upbeat and exciting prospects of Digital Marketing. The course aims to provide you the knowledge to will help you deploy digital marketing strategies and tools on your job.
You will learn about the practical functioning of the key Digital Marketing tools as well as workflows which are used in intelligent marketing campaigns along with steps for implementing agile digital marketing strategies.
Skills you will learn with our Online Digital Marketing Training
This online training course offers you hands-on training in Digital Marketing along with theoretical training to help you develop a broader understanding of the digital marketing course.
You will learn about using digital marketing to drive business objectives. You will learn to build concrete digital marketing campaigns, bring new customers through lead generation techniques.
For the beginners, the course starts with a brief introduction of different components of digital marketing, SEO, SMO, digital marketing tools.
No technical background is needed but you should have to have the willingness to learn something new, trendy and challenging.
The course will teach you about ad generation and campaign building from the very scratch so that you can get a broader understanding of the strategies.
As soon as you are done with the beginner’s level, this is the right time for you to switch to the advanced stage.
Objectives for advanced stage learners:
In the advanced stage, we first brush up all the basic concepts you have learned earlier at the beginner's level.
This is time to read in detail about digital marketing tools, knowledge in building engaging campaigns by using varied social media and digital media channels.
Moving ahead, our instructors will make you adept in concepts and industry best-practices of SEO, backlinking, Content Optimization etc.
Who should take the Digital Marketing Certification training course?
Since the Digital Marketing Course starts with the very basics of all the concepts, anyone can join, however, the most regular attendees of this course are-
Digital Marketing Exam and Certification
There are no explicit fundamentals that you require for the exam or the certification, but having a good practical experience in digital marketing basics or tools would be an added advantage certainly.
Once you have completed your training course and have submitted the final project, it will be reviewed by our panel of experts. You will be given a Digital Marketing Certification as per the recommendation of our experts.
You will also get distinct guidance on taking the trending certification exams, how to apply for the job interviews, what are the most frequently asked questions of those job interviews etc.
Digital Consumer Behavior And Digital Landscape
Consumer Psychology, and Marketing Needs
Online Marketing overview, and fundamentals
Digital Consumer and their expectations
Digital Marketing Overview
Target Audience and User Experience
Data Matrix, Data Analysis, KPIs, ROI, CAC
Search Engine Optimization (SEO)
History of Search & Introduction to SEO
On-Page Best Practices
Keyword Research & Competitive Analysis
SEO-Friendly Design & Architecture
Technical Website Optimization
Social, Local, Mobile (SoLoMo) SEO Strategies
Link-Building, SEO Site Audit, The Future of SEO
Search Engine Marketing (SEM)
Search Campaign Creation and optimization, Mobile Marketing
Google and Bing AdWords Campaigns, KPIs, CTRs, Quality Score
Dynamic keywords, Negative Keywords, Strategy
Display Advertising, Bounce Rate, Add Copy
Video Advertising, Traffic Generation, KPIs for SEM
Shopping Advertising, PLA, Remarketing
Social Media Marketing (SMM)
Why care about Social Media?
Social Media Customer Care and Social Media Tools
Facebook, Instagram, Pinterest and Snapchat Marketing
It’s a very well explained course. It gave a good foundation to digital marketing. The course material was superb and in a step-by-step process. Before the start of each lecture, a recap of what was done earlier is given and it helped.
This is the first course that I took from JanBask and certainly it will not be the last. I would like to really thank for all the time and effort the instructor gave for this course. Excellent pace for a beginner, extremely helpful information and really good course structure. I will surely use the knowledge I got. Highly recommended.
I am really happy taking this course from JanBask. I have learned so much and I will definitely use the skills to develop my own blog and website. I will definitely take more courses that will increase my knowledge.
The quality of the course is awesome. It's a treasure for beginners. Voice is clear and smooth. There are many tricks in the course. It was simply thought and easily understood. I strongly believe that it would boost my experience as a Digital Marketer. Thank you for an Amazing course that I was looking for a long time.
I really loved this course. I enjoyed watching the videos of each topic and I have learned a lot of new information especially tips and tricks to follow. I also like step by step approach in each video to show exactly what to do to get the desired result.
Excellent course tutoring on fundamental approach towards marketing. Every chapter is covered in great detail with valuable take away. Commendable, the free tools, strategy, concept and idea were off the hook and it was amazing to see how you marketed this course itself from scratch.
I really loved this course. I enjoyed watching the videos of each topic and I have learned a lot of new information especially
tips and tricks to follow. I also like step by step approach in each video to show exactly what to do to get the desired result.
Excellent course tutoring on fundamental approach towards marketing. Every chapter is covered in great detail with valuable take
away. Commendable, the free tools, strategy, concept and idea were off the hook and it was amazing to see how you marketed this course itself from scratch.
A perfect blend of all platforms integrated into one course.Knowing the needs of the customer and delivering it perfectly.I have
already shared my feedback to one of my friends and he has also bought this course. Word of mouth is the best form of advertisement.
Neat and concise. Suitable for beginners who are interested in digital marketing and are clueless as to how to go about doing it.
Thanks a lot to the instructor for sharing his knowledge with the community.
Highly recommended. I have successfully implemented what I have been taught. I am now seeing real results in Analytics. Prepare
for digital marketing to take over your whole life though. It's a huge beast.
An excellent course indeed. My objective was to learn and understand what digital marketing is and I got all the information I
needed. This course definitely is a one stop for all the digital marketing information that you need.
Incredibly comprehensive course with an expert instructor who is easy to understand and delivers the information in a way that is
easy to follow and digest. Would be great to have a similar course for how corporations should approach digital marketing.
Frequently Asked Questions - Digital Marketing Program
What would be the location of this course?
The location of the Digital Marketing course is of no consequence as it is an online training. However, we do have a few cities such as the following from where we see frequent students coming from-
San Francisco and many more.
What is the concept of a Demo Class, and am I required to pay for it?
All the demo classes that we offer are free of cost to all the determined learners. After you have enrolled you may elect to opt for a free demo class. After the Demo class is over if you feel that our program is not as per your anticipation you may opt to cancel and ask for a refund.
How will the training help me to learn, is it interactive?
All our sessions are LIVE, we do not instruct with recorded sessions. You get to ask questions and doubts right there during the session. You also get chances to interact with other learners of the class. LIVE sessions are any day better for a deeper understanding of all the things are clear right from the inception itself.
We also have a couple of group sessions committed to special kind of trainer-learner interactions solely. All this becomes very helpful when you are trying to get your online Digital Marketing Certification.
Who will take my sessions?
Your sessions are conducted by industry experts. They usually are certified experts who are working with many dignified organizations around the world. They help you with a balanced learning approach by providing you with the knowledge of the world of books and the world of real professionals.
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