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Salesforce today is not just about being the tallest building in San Francisco or the number one cloud CRM in the world, it is much more than. It is more of an ecosystem. An ecosystem, where businesses find astute solutions for customer acquisition and the full stack developers or beginners find their base for concreting their career ladder.
In the talent market, Salesforce jobs and certifications are protruding as buzzwords. Many are suspicious about “Salesforce developer demand”, while some are past this suspicion and are pondering about the “most in-demand Salesforce certifications”.
If we talk about Salesforce jobs, it is predicted there will be 3.3 million jobs in Salesforce & its ecosystem by 2022. And if you apply for Salesforce jobs with Salesforce Certifications, you can definitely get a great push during the interview & hiring process.
In the following guide, we will discuss “how is Salesforce in demand”, “what’s Salesforce skills demand like” and “how going for the most in-demand Salesforce certifications is the next big thing”.
But before that, let’s talk about basics…
Salesforce, just like others, also entails some classic start-up tale. The two genius minds Parker Harris and Marc Benioff started this legacy firm from their apartment. They created this CRM, which was very simplified just like Amazon. Later they expanded that CRM product from one apartment size into that tallest building in San Francisco (with manifold offices around 62 locations, 28 states globally, and more than 1,50,000 customers worldwide).
This huge company now has become a cornerstone for small budding companies to the big chain companies’ success. The company with its CRM gives a multitude of solutions for sales, automated marketing, analytics, customer engagement & much more than that. And with its Lightening framework, it liberates the companies to create their customized GUI for their end-customers.
With the highlighted progression of Salesforce, the specializations like Salesforce Developer, Salesforce Admin, or Salesforce consultant are becoming more apparent. And McCarthy (founder of Salesforce blog, SalesforceBen) says, “You really need to stand out to have that specialization” (either one of them).
Looks like he means to say that you need to have great skill in any of the specializations, be it of the developer, admin, or consultant. Along with the Salesforce certification for each specialization --- to be called out as a skilled & certified Salesforce professional.
Salesforce is a win-win for both the career aspirants (who are looking for a thriving career) and product companies (who are striving for next-level sales with custom CRM solutions).
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Here are the few reasons why Salesforce skills demand is getting incessantly high.
Companies are Relying Heavily on this CRM
Small scale to big chain companies are using Salesforce CRM & its features for real-time reporting, cross-department communication, automated marketing, custom software development tools, IoT device integrations, and more.
This is why they are looking for overall Salesforce developers cum Admins, who could help them with in-house rapid CRM development, customization, and maintenance tasks on top of Salesforce features & their business’s expectations.
Here are the few reasons why Salesforce Admin & Salesforce Developer demand is not so common yet...
Almost Every Industry is Using Salesforce
Now you know why is Salesforce in demand for smaller to top-tier companies, let’s understand
You might now wonder why Salesforce certs or certifications are that important? Why are they crucial for establishing a Salesforce career? Or which are the most in demand salesforce certifications? Whether you are a fresher or a working professional, certifications in every way give you an edge. They strike you as the real asset for the company (because some companies really prefer hiring certified professionals, irrelevant to whether they are experienced or not). Salesforce certifications help you with:
Here are the few Salesforce Certifications or certs that you can think of going for after completing the Salesforce Certification Training.
1. Salesforce Admin Certs
2. Salesforce Developer Certs
3. Salesforce Architect Certifications
4. Salesforce Consultant Certifications
Note: Out of them, the most in demand salesforce certifications are of Salesforce Developer and Salesforce Admin. You can plan to pursue either of them or both of them to become an end-to-end Salesforce professional (which is indeed the most looked out for in the talent market).
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If you have decided to become a Salesforce Developer or a complete Salesforce Developer with a combined knowledge of Salesforce Administration tasks, you will find their great demand within your domestic to the international market.
The Salesforce Talent Ecosystem Report states that the demand for Salesforce professionals is outstripped by their supply by the ratio of 10:1. This means it is high time to enter the field and make a solid career before the competition gets more fierce.
The skilled & certified Salesforce professionals not just get hired by the top cities, they are hired at the lucrative packages (from entry-level to years of experience). Let’s look at the average annual packages of Salesforce Developers around the global countries.
Countries |
Salesforce Developers Annual Average Salary |
Salesforce Developer Salary in the USA |
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Salesforce Developer Salary in the United Kingdom |
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Salesforce Developer Salary in Canada |
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Salesforce Developer Salary in Germany |
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Salesforce Developer Salary in India |
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Salesforce Developer Salary in Australia |
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Here are a few questions that will help you narrow down your gap between “starting learning Salesforce” to “working as a certified Salesforce professional”.
1. What roles are good to start with, especially for those who are newly introduced to Salesforce?
McCarthy says “it is best to start with the top three roles like Salesforce Developer, Admin, or Consultant”. But there are other roles for those who are more inclined towards the business process side, like Sales operations or sales administration.
2. How to choose between the Salesforce Developer, Admin, App builder certs?
These all three are entry-level certs, they overlap but are differentiated from each other.
3. What companies hire Salesforce professionals at entry-level?
McCarthy suggests working with NPO because they easily hire entry-level professionals. There are many popular NPOs too that are leveraging the power of Salesforce. Or consultancies are also a great option to absorb in. Because they hire entry-level professionals and don’t mind training them for their required tasks. From there you can actually learn a lot from the consultants and have a head start for an amazing career run.
4. What are the best platforms to search for Salesforce jobs?
Once your training is complete and you have acquired the certification, it’s best to build your network over professional networking sites like LinkedIn. There you can find someone who is interested to collaborate with you for a project or full-time job. Other than that, you can even make your profiles at job sites like Glassdoor, Indeed, or more. Salesforce jobs are posted in regularity and in bulk, you will find them easily over any talent hunt portal.
5. What is the Typical Salary for Salesforce professionals?
The average salary for Salesforce developers & admin in the USA as per Indeed is listed as $1,09,000 and $90,000 per year. And the average salary for Salesforce developers & admins in India is listed as INR 500k to INR 410K.
6. What soft skills to add to your resume or cover letter to stand out?
McCarthy says, “To make your application or resume stand out, you must focus on acquiring skills around the Sales process & funnel”. Write down qualities that are customer-facing and define your intellect towards customer support.
7. What background would do for the Salesforce’s specializations --- Developer & Admin?
If you are already a programmer, you might be knowing Java too. Salesforce’s Apex is similar to Java. So switching from Java to Apex would be a quick and easy deal for you. And anyone with good knowledge around Sales & customer-support would do pretty great as a Salesforce app builder or admin. McCarthy says “Anyone with a good computer science background can easily grasp this field”.
With demand for Salesforce Developers & Admins accelerating, it is high time to think of learning this skill to the core. Learning Salesforce Development and Admin skills via a professional Salesforce training will only add to your career than to subtract. The training will help you imbibe the exact skill set you need to clear down the Salesforce certs and be a part of the real-time working industries. In training:
Other than these, you will have a whole team who is ready to extend every possible help to support your ambitions --- from a personal & financial viewpoint! If we have managed to ignite a spark within you, care to explore our Salesforce’s free demo class or our Experts Career Counseling for free (umm.. Looks like you might be in doubt, still!).
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