Salesforce tops the charts across the world in Customer Relationship Management. It is not one of the best, but the best in the game. It is not that others do not know how to play, but just the fact that they haven’t got the rules well. Salesforce seems to have got the basics right and they not only know how to but also when to play the masterstroke. No wonder, in such a short span of time the company rose to prominence. It found wide-scale acceptance and adoption over a large spectrum of industries ranging from healthcare, tourism, media, etc. The company now knows no end in sight as far as its scale and reach are concerned.
So, one thing is sure that a career in Salesforce is highly promising. But, the larger question is what is it that is needed to get into it and what is it that takes you higher in the hierarchy?
Let us see how to be successful at Salesforce. Here it does make a good fit to go through the fact, about what Salesforce actually is. Let us quickly glean through it!
Salesforce, in simple terms, is the most successful Customer Relationship Management software in the world today. The software has changed fortunes for many small and large organizations alike. It has brought a paradigm change to the once mundane area where only archaic marketing rules were at play. What made such a huge tectonic shift possible was the introduction of the cloud to the game! Yes, it was the shifting of the marketing to the cloud that made such shifts possible.
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With that information in mind, you have to chart out your way to make in-roads to the Salesforce. What most individuals get wrong is the fact that they have to be from a particular background to get to learn it. The apprehension is justified to a certain extent but you have to get it right that Salesforce has something for everyone. This means that it offers a line of certifications that fit the needs of many different professionals.
Hence, if you are looking at growth in 2020, Salesforce certification is one thing that you can consider to be a highly strategic and forward-looking move. It has relevance today and will hold the same in the future for the cloud has become the new normal and is here to stay. It will help you not only get a new job but also earn a raise and definitely bag a promotion. Really, a Salesforce certification comes loaded with many benefits. Here are a few to fit your kitty.
That seems to be a reasonable question. Why will you take all the hustle and delve into a certification that is so new to what you have been doing so far? What will you get in the end?
The first thing that the certification will win you is your marketability in the job market and will help scale that career ladder much faster. We really mean it! Some of the major benefits linked with the certification include:
Certification is not easy, at least not in Salesforce. We are not saying it is difficult to cross but trying to make a point that you will have to put your efforts into it. Unlike many other certifications that you can just cross, this one demands commitment. Not only that because each Salesforce exam comes at a cost, you surely do not want to falter at this. So, the preparation itself will leave you with a mine of information, which is not only relevant but also will continue to be the same even going forward. One thing stands clear is that if you undertake this certification (any of the types), you will definitely come out much more enriched in knowledge.
This is one of the major attractions of the Salesforce certifications. They actually walk you through some real-life scenarios and replicate such situations that give you invaluable practical experience on the app. The certification is so-knit that you get a lot of practical experience. For instance, the training for the certifications may involve a typical 12-hour training session all dedicated to living projects or another 20 hours for practicing in class. Such interruptions are not replaceable by any amount of reading or browsing. Such experiences stay on with the students for life. Lessons mastered during such sessions are often beyond the reach of any routine curricula.
Technologies that are based on cloud come endowed with a feature that they are able to update themselves. This means, whenever there is a new version or edition of that technology, it is taken up by the application itself. Salesforce also releases many updates in a year at different times. Now if the organization that you work for, already has Salesforce then understand the fact that you do not have to wait for months to upgrade your software. So, one of the other jobs that you can possibly get after being certified is that you can take it on yourself to keep the whole software completely updated. This also will eventually mean that you will become the most sought-after person in your organization whenever the new update is released by Salesforce.
Salesforce, you have to understand works for professionals from different backgrounds, those who are looking at different futures and also the ones who are planning a career switch. The software will also help you have a proper balance between your professional and personal life. How? Now if you have some power in your hand that will help you foresee and plan your tasks accordingly, what will you do? The first thing that a human brain does in such a case is to prioritize work so you can get enough space for personal life. This way you can be both productive at work and equally satisfied at your personal front. This will serve as a great way forward to maintain your work-life balance.
There has been an incidence where the organizations have had access to the Salesforce software but have not been able to utilize its benefits optimally. The organizations have often been caught in this puzzle even after taking the time to implement the same. So, what really resulted was not being able to use the platform to its full potential, why? Just because there was nobody out there to handle it with ease. Now, imagine if you are a part of the same and on top of that you are also certified, then you actually know what you are looking at. This will get you an unexpected opportunity to be able to prove yourself to your management and colleagues.
This is an open secret, that if you are looking at jobs in Salesforce, then you have to be certified. Now, this should follow a sound decision that yes, you want to work in an organization that has Salesforce. So, if that is done, you have to know that almost all the jobs that are linked to Salesforce, have kept it as a prerequisite. Alternatively, if you think you have a lot of experience and yet when you actually look for jobs, you are not able to find any or do not get any calls, etc. Hence, every such situation calls for only one answer and that is certification.
The best thing the certification will do for you is to validate and authenticate whatever you have studied so far. We mean to say that you may have studied far and wide about Salesforce, but always have a hard time explaining the same to your employers. This part if sufficed by certification is completely overlooked. Your certification thus acts as a passport to your way to the job. Such individuals are said to have excellent processing skills.
This is seen as one of the major benefits of certifications. Also, undeniably this is the most compelling one too. The difference is too good to be ignored. Now, if there are two people running for the same position, with one having much more experience than the other, while the latter may not have the experience that is being asked for the job, then without a doubt, the one with the certification will get an edge over others? Not only that, it has been found that the ones who are certified are able to bag many salaries than their non-certified counterparts. For instance, the average pay of a non-certified professional hovers around $69,000 while for the certified person it is around $89,850. With time, the Salesforce certified people are able to earn nearly $100,000 annually.
These are some of the known benefits of certification. Let us get started and see what is in the bag for you?
There is a whole bunch of options that are available for the professionals. These are administrators, developers, architects, marketers, app builders, consultants, etc. Let us explore them more deeply.
1). Certifications for Administrators:
Needless to say, administrators form the backbone of any online organization, so your success as an administrator will be authenticated by the fact that you are certified. Of course, as an administrator, you will be in charge of many important tasks like management of users, data, customization of sales cloud and even building of reports, dashboard, etc. There are basically two types of certifications that fall under this category and these are:
2). Certifications for Developers:
Any certification to validate the skills of a developer should comprise that the person is able to undertake an extreme level of customization of CRM applications and come up with the right choice of coding skills that lead to fully changed and dynamic platforms for the clients. The Salesforce certification for the developers comes in three different levels. It is said that these are enough to test the technical proficiency and also the practical experience of the same. The certifications that fall under this category are as follows:
3). Certifications for Architects:
The certifications in this realm come in three tiers namely:
4). Certifications for App Builders:
These are typically those certifications that are built to accommodate special skills of app building and other kinds of implementation experts.
5). Certifications for Consultants:
These are those professionals who have developed expertise in various Service and Sales Cloud products.
Salesforce is huge and has wide-ranging certifications that cater to professionals from varied backgrounds. The fact that Salesforce will continue to drive business around the world cannot be challenged. So, any investment that you make in this will definitely prove highly beneficial as you move forward. Certifications not only aid your knowledge-base but make you ready for the industry for these are specially designed with a lot of practical sessions. Also, you will enjoy an edge in salary when compared to others. The benefits are huge and if you are really serious about it, you should definitely pick the one that is closest to your area of expertise. We will love to hear your experiences in the same way. Have a great future ahead!
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