Which Of The Following Statements Is True Of Big Data Analytics?

1.3K    Asked by Ajit yadav in Big Data Hadoop , Asked on Nov 17, 2022

 It analyzes customers' needs based on their proximity to a retail store.

b. It focuses on understanding the behavior of a brand's target customers.

c. It enables retailers and suppliers alike to gain better customer insights

d. It allows customers to evaluate the service quality offered by retailers.

Answered by Al German

The correct option is c (enables retailers and suppliers alike to gain better customer insights). Big data analysts use the Recency Frequency Monetary analysis to find out the important customers. This analysis is made on their buying patterns on how much they are spending and how frequently they are visiting the store.


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